Direct links explained
What are direct links?
Direct links refer to affiliate links that do not include the referral token (?aff=token) in the URL—for example, http://www.partnero.com/gediminas.
These links can be assigned to specific partners and are ideal for branded campaigns where a dedicated landing page is created for the partner. If the website does not have a page for such a link, Partnero provides an option to redirect visitors to any specified URL on the website.
How to create a direct link
As a program owner, you can create a direct link for any affiliate partner on your program. To do that:
- Open your affiliate program and find the partner you want to create the link for:
- Open their profile and click Create > Create a direct URL next to Partner Links:
- In the modal, enter the direct URL you want to track:NOTE: if you do not have a page with this URL on your website, you can toggle Redirect to URL and enter a URL address where this link should lead (for example, a specific product or campaign page).
- The last step is to implement the direct link tracking. To do that, copy the provided script and insert it into the <head> section of the page where tracking is required.
- Click Create.
That's it! You have now created a direct link for a specific partner and implemented tracking. We recommend testing if the link tracking works - simply open the link in a new incognito tab and see if the clicks are registered on Partnero.